5 questions for Valeria Martinez Rojas, Paradigm's new DPO
A few months ago, Paradigm welcomed a new Data Protection Officer (DPO): Valeria Martinez Rojas. Her role is essential in a context where data protection and digital trust are key issues for administrations and citizens. Beyond her expertise, her career path also illustrates the growing place of women in the tech sector – a field where they are still under-represented. This is sure to inspire young people, students and anyone curious to discover these careers of the future.
- How did you come to want to work in tech?
I have always been passionate about promoting and protecting human rights, as well as digital issues. My law studies showed me that data protection is an actual lever for making technology more ethical and better understanding its impact on our daily lives.
Initially, I was mainly interested in the legal framework and the protection of personal data. But I quickly realised that, to be truly useful, I also needed to master the technical aspects: how data is collected, how it circulates, where it is hosted and how it is secured. This link between law, ethics and technology reinforced my desire to work in tech.
- Can you tell me about the training you’ve done?
I studied law with a specialisation in human rights, focusing on the information society. It's important to remember that privacy and personal data protection are human rights!
I then completed my education with more technical training in risk management and data governance, which gave me both a legal and technical perspective on the subject. I also obtained a Data Protection Officer certification.
- Have you encountered any obstacles as a woman in tech?
Yes, there have been times when I've had to prove my skills more to be taken seriously, especially on the technical side. Tech is still a very male-dominated environment, but attitudes are changing.
I have learned to ask specific questions and document my recommendations. I have also been fortunate to work with highly professional and competent teams and colleagues. Their support has been essential in overcoming these obstacles.
- You recently started as a DPO at Paradigm. Can you explain what your job entails?
My role is to ensure compliance with the GDPR and all regulations related to personal data protection within the Compliance team. The objective is to protect the data and rights of the individuals concerned.
It is a cross-functional role. I meet with and advise all Paradigm teams (HR, marketing, data, project and application teams, etc.) on best practices. I carry out compliance analyses, assist with the drafting and updating of Paradigm's contractual documentation and privacy policies, manage requests from data subjects, and ensure that each project incorporates data protection from the outset (privacy by design).
I also provide training on compliance. I really enjoy these sessions: they are an opportunity to raise awareness among teams, but also to learn about the issues encountered in the field and with our clients. These exchanges are always very enriching.
It's a job at the crossroads of law, ethics and technology. You also need to develop strong interpersonal skills, listen carefully, work as part of a team... and be diplomatic.
- What advice would you give to young women who want to pursue a career in tech?
Don't let yourself be held back by the idea that tech is "reserved" for men, or that you have to be an expert in coding to work in it. There are a multitude of jobs in which your skills – whether legal, creative, scientific or organisational – are valuable.
Look for an environment that helps you grow, ask for feedback, surround yourself with inspiring people, continue to learn and trust in your abilities. Above all, don't wait until you're "perfect" to apply: the learning curve is part of the job.
We thank Valeria for this inspiring conversation. Her career path shows how tech jobs can be engaging, multidisciplinary and open to everyone.