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Brussels Capital-Region - Homepage is an organism of public interest subsidised by the Brussels-Capital Region. committed to creating experiences that capitalise on Brussels' many assets, providing a quality welcome to visitors, whether they are leisure travellers, business tourists or international associations.

The Brussels-Capital Region’s tourism promotion and communications agency is committed to:

  • the promotion of tourism, culture and events in the Brussels-Capital Region;
  • the creation of experiences that highlight its many assets;
  • the quality of the reception of its visitors, be they leisure and business tourists or international associations.’ mission

We bring dynamism to the city where the heart of the world beats. We create unique experiences for visitors and residents.

We make you love Brussels!’ values

We have defined 5 values that are more than a source of inspiration, they are a commitment in our daily work.


Our teams listen to our customers (residents, visitors, professionals): our work is based on your opinions and the data we regularly collect.

Diversity and openness

We defend diversity as a way of opening up to the world while respecting others, as a way of thinking, acting and working. Multiculturalism and diversity are part of Brussels' DNA, values that we at are committed to defending.


We care for the well-being of residents and visitors alike, while preserving the heritage and environment of our region. The public funds entrusted to us are invested to benefit our inhabitants and economic players.

Passion for Brussels

Each team member is passionate about Brussels and does their utmost to share their love of the city with others through their expertise.


Promoting a destination as rich and diverse as Brussels is a team effort. Our team of 180 people combines its energy and creativity with respect, kindness and mutual support to achieve a common goal.

Our vision for our city

Brussels is an authentic city, on a human scale and with countless attractions. It is a place where people meet, where the inhabitants are welcoming, open, curious and proud of their city. A capital of 500 million Europeans, whose diversity nourishes the creativity of its inhabitants, artists and cultural, tourism and event partners. These partners are experts driven by passion, ambition, creativity and collaboration.

We are committed to making Brussels a friendly city where well-being, slow working and slow living are the keywords. A place where your language and all others are spoken. A region that dares to lead the way in sustainability in Europe, a champion of the circular economy. A true green capital and a model of social integration

Brussels is a destination that offers sustainable tourism, that's open to all and in constant evolution. logo